Fractional CFO · On Demand · Built to Scale

The CFO Advantage.
That Scales.

From finance infrastructure, to board reporting, fundraising, and exit — CFO Influence embeds proven financial leadership into your business and drives results at every stage of growth.

15+
Years of Finance Leadership
US$30M+
Capital Raised
35+
Audit Engagements Led
80+
Speaking Engagements & Workshops
What We Do

Three pillars of
financial mastery

Whether you need a seasoned CFO embedded in your team, finance leaders who can command the boardroom, or a community to sharpen your edge — CFO Influence delivers all three. Built for founders, CFOs, and ambitious finance professionals across Southeast Asia.

Fractional CFO
Expertise

Senior financial leadership embedded in your business — without the full-time overhead. We architect, scale, and steward your finance function through every critical milestone.

  • 01Finance Function & Infrastructure Setup
  • 02Finance Scaling & Expansion Strategy
  • 03Financial & Board Reporting
  • 04Investor Relations
  • 05Fundraising Advisory
  • 06Strategic Finance
  • 07Working Capital & Cash Flow Management
  • 08ESOP & Cap Table Management
  • 09Exit Planning — M&A & IPO
  • 10Audit & Due Diligence Readiness
Engagement Flow
🔍
Finance Function Audit & Gap Analysis
🏗
Infrastructure Design & Implementation
📈
Reporting Cadence & Board Alignment
🤝
Investor Relations & Capital Strategy
🚀
Exit or Scale Execution

Financial Leadership
& Training

Group workshops in financial storytelling and communication. 1:1 coaching tailored to your stage. Speaker community access — where finance leaders find their voice.

  • 01Financial Storytelling Masterclass
  • 02Board & Executive Communication
  • 03Investor Narrative & Pitch Workshops
  • 04Leadership Presence Coaching
  • 05Finance Communication for Founders
  • 06Team Communication Transformation
Includes — LMS Platform (In Development)
On-demand learning for teams
All training programmes are available on-demand through our LMS — self-paced, trackable, and scalable across your entire organisation.
Self-paced finance courses
CFO leadership pathways
Team licensing & cohorts
Progress tracking
CFO Influence certification
Enterprise learning plans
Who this is for
📊
Finance professionals & CFOs building executive presence
🚀
Founders who need to tell their financial story to investors
💼
Investors who want deeper financial fluency
🏢
Finance teams preparing for board & audit presentations
🎓
Self-paced learners via the LMS platform (In Development)

Speaker Community
Platform

A curated community of finance leaders, founders, and investors — built around real conversations, live speaker sessions, and shared learning. Where the next generation of CFOs and financially fluent founders find their voice.

  • 01Curated Finance Leader Speaker Sessions
  • 02Live Events, Panels & Roundtables
  • 03Peer Discussion & Knowledge Sharing
  • 04Founder & CFO Mentorship Circles
  • 05Access to LMS Course Library
  • 06Speaker Spotlight & Thought Leadership
Community Model
🎤
Apply or join as a member or featured speaker
🏛
Attend live sessions, panels & roundtables
💬
Engage in peer discussions & mentorship circles
📚
Access the LMS course library & recordings
🏆
Get recognised — speaker spotlight & certification
Process

How we
work together

  1. 01
    Qualify & Scope
    We begin with a strategic assessment to understand your finance maturity, pain points, growth stage, and objectives. Not every engagement is the right fit — we're selective.
  2. 02
    Diagnose & Design
    A structured diagnostic maps your finance function gaps against best-in-class benchmarks. We co-design a custom engagement plan with clear milestones and accountability.
  3. 03
    Embed & Execute
    Shi Mei and the team embed deeply — attending leadership meetings, interfacing with boards and investors, and building real capability alongside your people.
  4. 04
    Scale & Transition
    Every engagement is built toward capability transfer. We institutionalise processes, elevate your team, and create clean handoffs so the value persists long after we disengage.
🏦
Fractional Engagement

Ongoing embedded CFO support — from 2 days/week to full-time equivalent. Priced by scope, not by hour.

RetainerFlexibleEmbedded
🎯
Project Mandates

Defined-scope engagements for specific inflection points: fundraise, exit preparation, board narrative rebuild.

Fixed ScopeMilestone-based
📡
Advisory & Training

Group workshops in financial storytelling and communication. 1:1 coaching tailored to your stage. Speaker community access — where finance leaders find their voice.

CommunityLMSCoaching
Shi Mei Chin — Founder & Principal CFO Advisor
Shi Mei Chin
Founder & Principal CFO Advisor
About

Meet Shi Mei Chin

Shi Mei Chin is a seasoned financial executive whose career spans over 15 years at the intersection of high-growth FinTech, institutional capital, and boardroom strategy.

She has served as CFO of a Series C FinTech backed by global tier-1 institutions, leading fundraising across every major growth stage — from Series A through to Series C, SPAC negotiations, IPO readiness, and M&A processes — raising over US$30 million in total.

She founded CFO Influence to give ambitious enterprises access to the calibre of financial leadership historically reserved for the largest organisations — and to build a generation of finance leaders who command any boardroom.

  • 🎓
    Chartered Accountant (CA) & CIMA — Big 4-trained, PwC Audit & Assurance and EY Financial Services
  • 🏦
    US$30M+ Capital Raised — Series A through Series C fundraising led end-to-end, including SPAC and M&A processes for a tier-1 backed FinTech
  • 🏆
    2025 Top 10 CFOs in SEA — Also recognised as Top 50 FinTech Leaders (2019) and Top 50 Finance Women Leaders (2024)
  • 🎤
    80+ Speaking Engagements & Workshops — Singapore FinTech Festival, BFSI Summit, Airwallex, 500 Startups, NUS, and international forums
  • ⚖️
    Pitch Competition Judge — TiE Global Pitch Competition, SFF FinTech Hackcelerator (Mock), and regional innovation competitions across SEA
Testimonials

What people say

Shimei leverages her experience in building finance functions from pre-seed to Series C well and has a unique approach toward turning complex spreadsheets into a compelling narrative. Shi Mei led a course for our portfolio companies, helping our Founders understand the importance of the finance function, best practices and understanding how different numbers mean different things to various stakeholders. Instead of just showing rows of data, Shi Mei showed us the 'why' behind the numbers. If you need someone to bridge the gap between finance and strategy, Shi Mei is the person you want in your corner.

Zong Xi
Zong Xi
Partner, Cocoon Capital

Shi Mei's expertise has been pivotal in shaping the strategic application of AI within our finance platform. She helps our product clients use finance as a tool to drive growth — improving reporting clarity, visibility, and identifying opportunities to increase revenue and optimise costs. Invaluable.

Bhavana
Bhavana
CEO & Founder, Earlybird.ai

Shi Mei brings over 15 years of experience spanning corporate finance, capital fundraising, and FinTech strategy to xcube.co. Pairing deep financial expertise with a genuine passion for helping founders succeed, she plays a key role in supporting our ventures toward financial resilience and investor readiness.

Sebastien
Sebastien
CEO & Founder, xcube.co
CFO Intelligence

What we're
reading

Deloitte · Q4 2025 Survey

Technology Transformation Emerges as a Top Priority for CFOs in 2026

Q4 2025 · Deloitte CFO Signals

CFO confidence is at its highest in nearly five years, with 54% prioritising agentic AI and digital transformation. A must-read for any finance leader planning their 2026 agenda.

Read Report
Workday · Strategic Outlook

How the CFO's Role Will Evolve in 2026 and Beyond

October 2025 · Workday

From decision-maker to decision-auditor — how the CFO's mandate is shifting toward AI governance, data storytelling, and enterprise-wide strategic leadership.

Read Article
CFO Dive · Analysis

How the CFO is Fast Becoming a Chief Value Officer

2025 · CFO Dive

The finance leader's evolution from back-office steward to enterprise co-pilot — and the communication, data, and leadership skills that define the next generation of CFOs.

Read Analysis
CFO AI Tools

Your finance team,
sharper with AI.

We are building a suite of practical AI tools for finance leaders and business owners — grounded in real CFO experience, not generic templates. The first tools are in development and will be available free to early members.

These are not AI for AI's sake. Every tool is built around a decision a finance leader actually faces — and the judgment it takes to get that decision right.

Early access — join the list
You're on the list.
We'll be in touch as soon as early access opens — you'll be among the first to know.

No subscriptions. No complex onboarding. We will notify you when the first tools go live — nothing else.

Board report analyser
Paste your board pack and receive structured feedback on clarity, narrative gaps, and the questions your directors are likely to raise.
In development
Fundraise readiness check
Answer ten questions about your business. Receive a scored assessment of your investor readiness and a clear view of the gaps to close first.
In development
Pitch narrative grader
Submit your financial story. Find out whether it builds the conviction investors need — and exactly where the logic breaks down.
In development
Start the Conversation

Book your
consultation

CFO Influence works with a select number of enterprises at any given time. Complete this brief assessment so we can understand if — and how — we can create meaningful impact.

1
Company
2
Needs
3
Context
Fractional CFO — Finance Function Setup & Infrastructure
Financial & Board Reporting
Investor Relations & Fundraising
ESOP, Cap Table & Strategic Finance
Exit Planning — M&A or IPO
Leadership, Communication & Storytelling Training
LMS Workshop Access for Finance Team

Application received

Thank you for sharing your situation. Shi Mei's team reviews every submission personally and will be in touch within 2 business days to schedule your qualification call.